TVG Hospitality, a prominent name in the live music and entertainment industry, is excited to announce the appointment of Simon Allison as its new Group Marketing and Communications Director. This strategic hire underscores the company’s commitment to enhancing its brand and communications efforts across its expanding portfolio of venues.
Simon Allison brings a wealth of experience to TVG Hospitality, having recently served as the Head of Marketing at Caprice Holdings. His notable tenure there ends this month, marking nearly two years of significant achievements and growth for the brand. Prior to this, Allison held the position of Head of Marketing at Bill’s Restaurants and contributed his expertise to Inception Group as Head of Marketing for over seven years.
TVG Hospitality, led by Ben Lovett of the acclaimed folk-rock band Mumford & Sons, has been at the forefront of the entertainment scene since its inception in 2015. The group made waves in the industry with the launch of its first live music venue, Omeara, located in Southwark in 2016. It further expanded its influence in 2017 by taking charge of the Flat Iron Square development, and again in 2020 with the opening of Goods Way, a vibrant venue combining music, drinks, and street food in King’s Cross.
The company’s ambitious expansion plans were bolstered in February 2022 by a significant funding milestone, raising $50 million to support its growth objectives in the U.S. market. This includes several ongoing developments, with the Orion Amphitheatre in Huntsville, Alabama, being one of the first to materialize under this initiative.
Simon Allison’s extensive background in marketing and strategic communications is expected to play a crucial role in TVG Hospitality’s continued growth and success, particularly as the company seeks to enhance its presence both in the UK and internationally.
We look forward to witnessing the innovative directions TVG Hospitality will explore with Simon Allison at the helm of its marketing and communications strategies.
